Wednesday, May 8, 2013

If you don't like it, don't whine, just go elsewhere

My favorite clothing store is The Buckle. I have been purchasing clothes there since I was eighteen. I find they have the most helpful staff. Many times all I need to do is go in, choose a dressing room, and explain what I'm looking for.  The sales associate then brings me their selections. This is especially useful to me since I loathe shopping. The price is moderate, in my opinion, and the quality of their clothes is exceptional. I have a $100 pair of sandals that I have worn the crap out of for four summers and they still look fantastic. RLB has been coming around to The Buckle. I brought home a pair of jeans for him, he tried them on and exclaimed, "Oh, they feel like jammies!" 

I realized two years ago that unless I do something about my excess fat, I would no longer be able to shop there. And, to be quite honest, their intricately designed jeans (many with butt bling) should not be worn on large butts. They tend to accentuate the negative, know what I'm saying, girls?

I've mentioned before that this was a motivator for me to start shedding the fat. I'm not one to moan and complain that they need to provide me with larger clothes. I don't understand that mentality. But I've noticed a bit of complaining when it comes to Ambercrombie & Fitch's big girl clothing policy
Anyone who’s been to Abercrombie & Fitch in the last few years has probably noticed that they don’t carry XL or XXL sizes of women’s clothing because they don’t  want overweight women wearing their brand.
 [...]
 Jeffries also told Salon that he wasn’t bothered by excluding fat people. In fact, he said that not limiting his ideal demographic would make his clothing less desirable.
 I don't shop at Ambercrombie & Fitch, we've only lived in a couple cities that have one. And again, I've found a store I like, I hate to shop, so why on earth would I browse somewhere else? But I have no issue with this policy. I quite like their libertarian stand here. If big girls are upset by this, shop elsewhere. If slender girls don't like this policy, shop elsewhere. It's really quite simple. And, I don't think CEO Mike Jeffries could care one bit.

I don't buy into the notion that advertisers or fashion models are responsible for setting the expectations and affecting the self images of our daughters. Parents are responsible for this. If your daughter bases her self image on comparing herself to Kate Upton, you have failed and have a lot of work to do.

So, if Ambercrombie & Fitch's size 10 is something you could never achieve, don't bitch and moan about it. Shop somewhere else.

If their size 10 is something you could achieve, well then...

3 comments:

  1. A very lovely lady (sarc) has this to say about A & F:

    http://www.chicagonow.com/baby-sideburns/2013/05/abercrombie-ceo-needs-to-go-f-himself/

    If I were a CEO of a clothing store, I'd rather prevent belligerent idiots like this from wearing my clothing.

    ReplyDelete
  2. I think the brouhaha over this is hilarious. The previous article motivated me to check out their stock price. ANF's stock price is near a 52 week high with a P/E ratio of 18. Not bad. It appears that "douche bag" CEO's marketing strategy is working just fine. More power to him.

    ReplyDelete